OMG IT's A Fire...sale. It's burning us alive!
The Indians are rolling back ticket prices all over the park.
The Indians braintrust are apparently back at their computers going over the latest stats. They recently came across this new-fangled statistical concept that they think may help them increase attendance, the law of supply and demand.
For the less mathematically inclined, try to stay with me here. The supply here is the number of tickets available at a certain price (a lot), and the demand is the number of people willing to pay that price for the tickets (um...not a lot). So, they are lowering the ticket prices pretty much across the board in the hopes that they can...you know...sell more tickets.
With the Indians finishing last season with the lowest attendance in the Majors (despite the continued existence of the Pirates and Royals), it was time to do something. Disco Choo bobblehead night just wasn't cutting it anymore.
Special consideration seems to be going to season ticket holders. Finally some good news this offseason for the Tribe faithful.
The Indians' ticket pitch
Among the changes announced by the team:
Full-season ticket holders, regardless of seat location, bleachers included, get a free membership to the Terrace Club, the ballpark's restaurant. Membership fees were $900 or $500, depending on the type. They also get to use a suite (with 16 tickets and three parking passes) for one game and club seats for another.
Full-season ticket plans in the ballpark's lower bowl will cost 20 to 60 percent less than the same seat bought as single games.
Bleacher seats will cost $10 for all but on Opening Day — $9 for full-season ticket plans. It's the lowest price for the bleachers since 1997. "We just feel like when the bleachers are full in this ballpark," said Mike Mulhall, the Indians senior director of ticket sales and premium seating, "there's a different buzz, there's a different feel in Progressive Field."
Upper box seats have been cut $8, to $12 to $16 per seat from $20 to $24 last season.
On Sundays during the second half of last season, the Indians tested a fixed price for parties of four. It's been expanded for the entire 2011 season, except on Opening Day. For all games except April 1, a foursome can buy four tickets, parking and four hot dogs, soft drinks and ball caps for $96.
Hopefully this gets some more butts in the seats.
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