FUDU wrote:I think the right people can make this work.
The USFL was this close (holding fingers an inch a part) to making it work back in the day. The reason they folded had more to due with them attempting to compete directly with the NFL in the fall than anything else.
The talent the NFL got form their demise alone pretty much proves it was on the verge of success.
Stick to a time of year when there is no NFL and the other sports are in their dry boring stretches and it can/will work.
Now your talking my league - the USFL baby! I agree with your points. No league can compete with the NFL directly - too entrenched. Spring is a time wide open for football. If you want to take the USFL and learn from the mistakes then:
1. You have to negotiate and secure flexible terms for positive growth in the TV package. The USFL undersold themselves to ABC for three years and when first year ratings were very good they could not negotiate better terms with ABC because they were locked in.
2. Beware of Los Angeles. The USFL secure the ABC deal because they had teams in major markets and the leagues revenue was based on having teams in top markets. LA was a drain to the league. Shaky ownership and lackluster attendence in year two had the league floating the bills for the Express to stay afloat. Didn't take long to drain the war chest.
3. Follow the business model. The Denver Gold made money in 1983 and 1984 because they followed the original guidelines for player salaries and operating expenses. The spending war of 1984 hurt the league because revenue could not support both operating expenses and player salaries. Attendence in 1984 was solid - but teams were spending too much to keep up with the Jones.
4. Spring time is the right time. Be caeful of bad weather in the spring. Anyone remember the Chicago Blitz. Also the monsoons the Florida teams played in. Go late spring into the summer. Last week of Feb. is too early.
5. Use the "local draft" where teams have right to college talent. This helps build a regional following. Each team has 5 to 6 territorial schools to pick from.
6. The USFL with the exception of Boston (and later Portland), San Antonio all played in good stadiums. To be viewed as a PRO league - you need to secure leases in solid venues.
The USFL was very close to making it. Trump got everyone thinking they could compete head to head but my sense is Trump and maybe The Stars ownership were looking to merge with the NFL. Trump would have gotten an NFL franchise at a USFL price. The other owners were indifferent about the Fall move. If John Bassett who owned the Tampa Bay Bandits had not gotten terminally ill and dies in 1986 - I believe spring football would not have disappeared. He had the vision and marketing no how to pull it off. The Bandits were ultra successful until the move to the Fall was announced.
Go UFL - if any of you guys see Mark Cuban - pass my post along to him OK? I hope it works.